What About Love by Austin Mahone
Austin Mahone is a pop singer from San Antonio, Texas who is just now starting to make waves in the music industry. Mahone is only seventeen years old but has already been compared to Justin Bieber. Mahone’s first single was released in early 2012 and opened for Taylor Swift’s Red Tour. His singles so far include “11:11,” “Say Somethin’” and “Say You’re Just a Friend” that featured rapper Flo Rida.
Mahone started as an artist by gaining an online following through posting videos. Like many other young stars, Mahone has gained a large social media following which has helped boost his career. He was signed to Chase/Universal Republic Records in 2012.
Mahone’s latest single is called “What About Love” and comes from his debut album which is scheduled to be released in the fall of 2013. What About Love is the second single from the album entitled Junior Year. The song was written by Mahone, Jimmy Joker, Nadir Khayat, Achraf Jannusi, Bilal Hajii, Mohombi Moupondo, and Rivngton Starchild. It was released by Universal Republic Records along with Cash Money and Young Money Records. The music video for “What About Love” was directed by Colin Tilley and produced by Brandon Bonfiglio, Jeff Panzer, and Luga Podesta. London Alley Entertainment was the production company. The music video was released at the same time as the single in June of 2013.
The music video to “What About Love” begins with Mahone caught in a haze of sorts looking through a mirror. It then cuts to Mahone having fun in the ocean with a girl and taking pictures with his cell phone. The first part of the video is made up of Mahone singing and dancing with backup dancers in a stark room. During the chorus, Mahone and his dancers break of the motel room as he follows a girl and sings. There are different shots of the Mahone singing by himself in front of the mirror, following the girl, and singing while posing in front of a convertible. At one point, Mahone and his dancers are seen in a parking garage. Towards the end, Mahone sees the girl get into a car and drive off with Mahone running after her. At the end of the video, there are flashbacks to the scenes at the beach and Mahone is seen walking dejectedly away.
The song “What About Love” is essentially about rejection in love. In the first verse, the singer is lamenting that he is all alone and trying to send out his love but his girl isn’t responding. She is moving on, but he wants to tell her that she forgot “about love.” He implores her to not “let it slip away.” In the second verse, the singer tells her that he can’t tell what she’s feeling or what she wants. However, he knows that “something here just ain’t right.” The song tries to remind her about love and that he wants to share it with her.