Let It Go by Demi Lovato
Discovered during the `X Factor` show, Demi Lovato promises to be the next teen pop star, taking in account her latest performance. Her debut video, `Let It Go`, released in December 2013 displays a story of self-identity and courage to face the daily troubles of life, essential values for the audience Demi Lovato aims to.
`Let It Go` is a song included on the soundtrack of Disney animation `Frozen` released in November 2013, as consequence the video is full of scenes taken from the story. The idea is simple and catchy: two sisters, both queens of the same kingdom, fighting each other, since they are opposite (one is cold and freezes everything around, when is angry or scared, while the other is a warm and balanced nature, decided to bring her sister back home), but reunited by a powerful link. The focus of the story as suggests by the lyrics of the song relies on Queen Elsa`s struggle to accept her supernatural powers and the associated responsibilities.
Demi Lovato, changing her antagonist outfits (black versus white) sensitively represents the two contrasting tendencies in the human nature: darkness and light, loneliness and friendship, sorrow and joy or hope and despair. In the end of the video and of the story displayed by lyrics, the inner fight is `buried in the snow`, a wise metaphor implied by director Declan Whitebloom to express the central key of the action: snow, winter, ice as image of fear to love and be loved.
Director Declan Whitebloom, also known for his creative vision associated with One Direction for `One Thing` or Taylor Swift for `We Are Never Ever Getting Back Together`, suggestively represents this duality by displaying in the first scenes of the video a Demi Lovato in a black dress, surrounded by scattered books and old furniture in a dark room, while in the end of the video Demi Lovato has found herself, dressed in a white princess dress, uncovering the objects illuminated by sunlight, as a gesture of gaining her freedom. As one of the lyrics argues, the power within a fragile being as Queen Elsa can`t be `hold back anymore`, in fact it surpasses everything, including the initial fear of being rejected.
As Queen Elsa, Demi Lovato is in the quest of her professional identity in music industry, the similarities between the two female characters was the main criterion why producers selected the new pop star to embody Elsa`s struggle for `letting it go` and accept her destiny.
`Let It Go` is composed by Kristen Anderson-Lopez and Robert Lopez, being performed during the animation by Idina Menzel, the voice of the icy Queen Elsa. The soft ballad reminds listeners of at least one legendary success of Disney: the music created for The Little Mermaid.